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Tips for boosting your business’ social media presence

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There are plenty of ways to strategize your social media presence. But by being wise about it and using the existing platforms properly, you will reap the many benefits of social media marketing. Hereunder are some tried-and-tested social media approaches you can harness for your business, courtesy of CPA and finance expert Steve Sorensen. Image source: hiveage.com First off, give clear instructions on call-to-action posts. Make sure that you mention the exact action you’d like your audience to take for your posts. The idea is that good content should not just be liked, but shared, retweeted, and commented on. Image source: sproutsocial.com Of course, this entails creating a conversation. Social media sites like Facebook and Twitter allow you to connect one-on-one with your customers. Therefore, make full use of direct messaging, mentions, and comments to spark a dialogue. Focus on what your audience are talking about and what they value the most. Update your pages reg...
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Greatest Ponzi schemes that fooled millions

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Ponzi scams Steve Sorensen Ponzi scams have a lot of mechanics in common, but the most telling sign is the high returns in a small amount of time. Over the decades, there have been thousands of shady deals that have fooled millions of people out of their hard-earned money. Perhaps the promise of easy money was too good to pass. Besides financial literacy, people should really understand how investment works. If not, they could easily fall for a many number of scams circulating in the US. To help understand these scams better, here are some of the minds behind greatest Ponzi schemes ever pulled off. Steve Sorensen.   Scott Rosthstein Rothstein embezzled over $1.2 billion by attracting thousands of investors. Once a respected lawyer from Florida, Rothstein is currently serving a 50-year sentence for his crimes. His scam lasted for years which enabled him to live an ultra-lavish lifestyle. Steve Sorensen Allen Stanford The tale of Allen Stanford is a comical story where an or...
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Be careful with how you go about your budget

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Image source: thebalance.com The most common reason millions of Americans are knee-deep in debt is because of their tendency to overspend. A lot of people seem to know very little about the limitations of their budget. To address that, here’s a quick guide on how to keep yourself in check. Track your expenses Keep a ledger at home and be diligent enough to enter your expenses at the end of the day. It won’t take 10 minutes of your time. This way, you won’t be confused as to where your money goes, and you’ll have a better sense of how to adjust by cutting some things you don’t need. Focus on yourself Another common reason why people spend beyond their means is that they focus too much on what others have. Whether it’s family or friends, or even strangers, when people see others buying or doing things they’d want to do, they tend to spend unreasonably out of their budget. Focusing on their own savings and income will help them stay in line. Image source: theba...
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